ABB Revs Up to Bring Products and Expertise to Customers across the U.S.

The #PowerBetter Road Show will travel across the country and provide an engaging, hands-on experience for customers

ABB’s Electrification business kicks off a nationwide interactive road show this week. The #PowerBetter road show is aimed at helping new and existing customers understand how ABB technology can deliver safe, smart, and sustainable solutions to where they live, work and play. The first leg of the tour begins in Phoenix, Arizona, and winds through 15 American cities. Strict Covid-19 protocols will be enforced to ensure safety including reservations, masks, and social distancing.

The ABB #PowerBetter tour is a trade show on wheels, showcasing the complete ABB one-line from source to socket, featuring the all new ReliaGear™ family portfolio. The road show trailer will provide an engaging, hands-on experience in a controlled, comfortable environment. The road show provides the setting for one-to-one dialogues with existing and prospective customers, delivering a first-hand immersive experience and brand interaction.

  • The ABB #PowerBetter tradeshow experience on wheels
  • The complete ABB one-line from source to socket, featuring the all new ReliaGear™ family portfolio

The road show trailer highlights the latest ABB electrical products, services, and solutions, including the newly integrated portfolio of ABB advanced technology components with the legacy GE equipment. Customers will be able to see, touch, and learn more about ABB’s safer, smarter, and more sustainable product solutions through interactive displays of the fully integrated one-line portfolio, including Medium Voltage, Low Voltage, Controls, Circuit Breakers, Software Solutions, and Residential Solutions.

The #PowerBetter road show delivers a scalable, controllable regional showcase where existing and prospective customers and suppliers can comfortably experience ABB’s latest products and collaborate on new technology developments, all while being assured that rigorous safety protocols are in place. For more information on the first leg of the tour and to see a list of the products on board and find an event near you, please see

ABB (NYSE: ABB) is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 105,000 talented employees in over 100 countries.

For more information please contact:

Melissa London

Electrification Media Relations

+1 919 649 6581


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