ABB a global leader in energy efficiency and technology has launched its game-changing newest product SEN Plus switchgear in Riyadh, Saudi Arabia. The event engaged an audience of End-users, contractors, panel builders, and consultants, plus, featured dedicated technical presentations highlighting ABB low voltage platform offerings for dedicated segments.
The event provided a chance to explore the latest ABB product SEN Plus power center and control center, the best fit for industrial applications, discovering more about ABB’s innovative solutions, System Pro E Power for light industrial and infrastructure segments, and rounding up ABB's offering with ABB sub-main distribution boards platforms, System Pro E Energy, and Mirage Pro.
Attendees had the opportunity to interact with ABB experts on the ground to get insights on selecting the right products based on their application. They got to experience live product demonstrations and were provided with detailed technical presentations on the products followed by interactive Q&A sessions and finally, networking with peers in the industry.
ABB's SEN Plus low-voltage switchgear solution is ready to support the highest technical requirements for both power distribution and motor control applications. DEKRA-certified as per international standard IEC-61439-1/2, prepared to work in rough environments offering a flexible system that suits every project requirement, modularity, and operator protection. It is designed to scale up by providing real-time monitoring capabilities, enhancing safety measures (cyber security), and reducing downtime. Integration with Digital Platforms (ABB Ability™).
Ahmed Waheedeldin, Product Marketing Director for Smart Power, ABB Saudi Arabia Electrification "At ABB, we are committed to develop innovative solutions that drive efficiency, safety, and sustainability in our industry. The launch of SEN Plus showcases our dedication to empowering businesses with the products and solutions they need to thrive in today's dynamic market. We are confident that these solutions will revolutionize the way power and energy is managed and utilized, delivering significant benefits to our customers across the country."
About ABB: ABB is a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. The company’s solutions connect engineering know-how and software to optimize how things are manufactured, moved, powered and operated. Building on more than 140 years of excellence, ABB’s ~105,000 employees are committed to driving innovations that accelerate industrial transformation.