ABB Privacy Policy
Event Management with Catering and Content Production
View privacy notice for Thailand:
1. Who is responsible for the processing of your personal data?
This Event Privacy Notice ("Notice") applies to the ABB Group of companies, which means ABB Ltd, Switzerland and each entity in which ABB Ltd, Switzerland, directly or indirectly, has a majority holding or owns or controls the majority of voting rights. The ABB company that is communicating with you (referred to as "ABB" or "we"), is responsible for the processing of your personal data and controls how it is used, in accordance with this Notice. Other subsidiary companies of ABB may also receive and process your personal data, either in the capacity of controller or processor and this Notice applies equally to them.
2. The types of information we collect and use?
We collect and use personal data that concerns you in connection with the event and our content production. We may collect the following categories of personal data:
- The contact information you share with us to register and communicate in the course of the event such as first and last name (including what name you indicate to appear on your event name tag), birth date, business email address, business mobile phone number, your assistant name and email address (if applicable).
- Additional information you provide to us for accommodation arrangements and invoicing such as business address, passport number, nationality, place of birth, emergency contact name and number, credit card number.
- Media assets such as photographs, images, videos and recordings in the course of an event, interview, photoshoot or other appointments.
The below mentioned types of personal data are only collected and processed, if at all, in accordance with applicable local laws in your country of residence and justified on a legal basis:
- Special categories of personal data such as the information about your food preferences and allergies you share with us in the course of the event (e.g. dietary requirements).
3. Why we use your personal data?
We may use your personal data as described above for the following purposes:
- register your attendance to events and forums;
- provide you with information and services associated with the event;
- provide a personal event experience;
- facilitate the event and provide you with an acceptable service (e.g. dietary requirements to organize catering);
- make travel arrangements and reserve hotel accommodations where requested;
- conduct and facilitate event satisfaction surveys;
- create media assets (photographs, videos and recordings) to showcase event impressions and store those assets in our brand data base;
- produce content for articles, publications, press releases and brochures; and
- publish media assets, , articles, publications, press releases and brochures on ABB channels, third party channels and social media channels.
We collect only the personal data from you that we need for the purposes described above. For statistical purposes, improvement of our services and testing of our IT systems we use as much as reasonably possible anonymized data. This means that these data can no longer (in)directly identify you or single you out as an individual.
4. What happens if you do not provide us with the information we had asked you for or if you ask us to stop processing your information?
Where it concerns processing operations related to the business relationship with you, ABB will not be able to adequately establish, conduct or terminate a business relationship with you or your company and generally perform the purposes described above without certain personal data. Although we cannot obligate you to share your personal data with us, please note that this then may have consequences which could affect the business relationship in a negative manner, such as not being able to take requested pre-contractual measures to enter into a contract with you or your company or to establish and continue the business relationship you have asked for.
5. The legal basis we rely on
We use your personal data for the purposes described in this notice based on one of the following legal bases, as applicable:
- We will request your consent for the activities described in this privacy notice, for example to collect any information about dietary requirements as these types of data are classified as special categories of personal data and for the publication of your image on different channels; and
- We will rely on our legitimate interests to process your personal data within the scope of the employment or business relationship we have with you. Our legitimate interests to collect and use the personal data for this purpose are event management and interaction (e.g. registration, organizing accommodation, publishing media assets that focus on the event, etc.).
You may obtain a copy of our assessment of why we may process your personal data for these interests by submitting a request at www.abb.com/privacy.
6. Parties we share your personal data with (in and outside the EU and EEA or outside the country where the ABB company that controls your data is located)
We only share your personal data with other ABB affiliates or third parties as necessary for the purposes described in the table below. Where we share your personal data with an affiliate or third party so that it is transferred to or becomes accessible from outside the European Union (“EU”) and the European Economic Area ("EEA") or outside the country where the ABB company that controls your data is located, we always put adequate safeguards in place to protect your personal data. Examples of these safeguards are an adequacy decision of the European Commission, Standard Contractual Clauses. We have taken additional measures for the transfer of data from within to outside the EU, EEA and outside the country where the ABB company that controls your data is located to protect your personal data. If you would like an overview of the safeguards which are in place, please submit a request at www.abb.com/privacy.
Recipient name or – for non-EU countries – recipient category |
Recipient location |
Purpose |
ABB affiliates and subsidiaries |
See the list of ABB subsidiaries |
The purposes described in this privacy notice |
ABB business partners, distributors and agents |
EU/EEA and non-EU/EEA (global) |
The purposes described in this privacy notice |
Service providers |
EU/EEA and non-EU/EEA (global) |
IT services, marketing agencies, payment processors, travel agencies, hotels and transfer companies, customer support providers working on ABB’s behalf |
Potential or actual acquirers of ABB businesses or assets |
EU/EEA and non-EU/EEA (global) |
For the evaluation of the business or assets in question or executing the transformation/merger of the companies or for the purposes described in section 4 |
Recipients as required by applicable law or legal process, to law enforcement or government authorities, etc. |
EU/EEA and non-EU/EEA (global) |
Where required by applicable law or a legitimate request by government authorities, or a valid legal requirement |
7. How long we keep your personal data
Based on mandatory legislation, ABB must keep certain personal data for a minimum period of time. We only keep your personal data that we have collected in the course of the event registration, for as long as necessary for the purposes described in this privacy notice. Photographs and video footage are kept not longer than for five years or until you withdraw your consent.
At the same time, applicable data protection laws require that we do not keep personal data in an identifiable form for any longer than is necessary for the purpose for which the personal data is being processed. Through the setting of IT applications and policies we ensure that our keeping of your personal data is deleted when we no longer need it. Any information about dietary requirements will be deleted immediately after the event as this information can reveal special categories of personal data (e.g. religion, allergies, etc.).
For more information regarding specific retention periods that apply to your personal data, please submit a request at www.abb.com/privacy.
8. Your data privacy rights
Depending on the jurisdiction in which you are located and in which your personal data is processed, you may have the following rights:
Data privacy rights |
What it means |
The right to access your data |
You are entitled to ask ABB for an overview of or to obtain a copy of the personal data we hold about you. |
The right to have your data corrected |
You may request immediate correction of inaccurate or incomplete personal data we hold about you. |
The right to have your data erased |
You may request that personal data be erased when it is no longer needed, where applicable law obliges us to delete the data or the processing of it is unlawful. |
The right to restrict data processing |
You have the right to restrict the processing of your personal data in specific circumstances. |
The right to data portability |
You have the right to receive your personal data in a structured, machine-readable format for your own purposes, or to request us to share it with a third party. |
The right to object to the data processing |
You have the right to object at any time, for reasons arising from your particular situation, to the processing of your personal data, which is based on a legitimate interest. |
The right to withdraw consent |
Where ABB has asked for your consent to process personal data, you may withdraw your consent at any time. The withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal. |
Please note that the rights described above are not absolute, and that your request cannot always be met entirely. For example, sometimes we cannot delete or restrict the processing of your personal data as we may have legal obligations or contractual obligations to keep certain such personal data.
You may request to enforce your data privacy rights at www.abb.com/privacy.
Contact and further information
If you want to access your personal data, make use of any of your other rights mentioned above or if you have any questions or concerns about how ABB processes your personal data, please contact our Group Data Protection Officer at privacy@abb.com, or submit your complaint at www.abb.com/privacy.
Should you not be satisfied with our response or believe we are processing your personal data against the law, you may also have the right to file a complaint with the Data Privacy Authority in your country of residence or work, or seek a remedy through the courts where you believe an infringement of data privacy laws may have taken place.
Date of publication: June 2023